Daniel Novoa

Daniel Novoa is an artist and entrepreneur behind Blackworks, a hard techno brand that has grown from grassroots events in Madrid into one of Spain’s most visible new generation movements in the scene. Built around a bold, instantly recognisable identity and a community first approach, Blackworks has scaled from small club nights to major arena level productions at IFEMA, while also expanding its presence through international editions across multiple cities. At Fun Business Days, Novoa shares the operator’s perspective of building a cultural movement from the ground up, the decisions that shaped Blackworks’ growth, and how to keep scaling when the demand keeps accelerating.