
Papeete Beach
Giacomo Capellini
Brand ManagerItaly
Giacomo Capellini is Brand Manager at Papeete Beach, one of Italy’s most recognized and influential beach club brands. He leads the brand’s communication, positioning, and content strategy, playing a key role in its evolution from a beach venue into a lifestyle-driven project at the intersection of beach culture, entertainment, and digital influence.
His work focuses on shaping formats and narratives that keep Papeete relevant within an increasingly competitive and fast-changing nightlife landscape. With a strong understanding of audience behavior and trends, Giacomo contributes to redefining how beach clubs engage with new generations, blending creativity, brand vision, and business strategy.
His work focuses on shaping formats and narratives that keep Papeete relevant within an increasingly competitive and fast-changing nightlife landscape. With a strong understanding of audience behavior and trends, Giacomo contributes to redefining how beach clubs engage with new generations, blending creativity, brand vision, and business strategy.
31 Mar – 1 Apr 2027 · City of Arts and Sciences, Valencia
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