Loïc Le Joliff

Loïc Le Joliff co-founded Brunch Electronik with François Jozic in Barcelona in 2014, starting with open-air Sunday events that mixed electronic music with food, family activities and a local market at a time when the scene still revolved around clubs. Brunch has since spread to cities such as Madrid and Valencia, launched its own festival across Parc del Fòrum and Poble Espanyol, and made its Ibiza debut at 528 in 2024. Originally from France, he studied marketing in Montreal and worked in advertising before moving to Barcelona. He is also one half of the DJ duo Pole Position.